The goal at LaunchRock is to build an audience for your product, startup or idea as easily as possible, so we’re introducing a completely redesigned experience that does just that. Introducing new LaunchRock Themes, Insights & Advanced Landing Pages. Plus, we’re including a few other cool new features.
Redesigned: Faster. Cleaner. All Grown Up.
Simply, we rewrote our entire product from scratch. LaunchRock is now a platform that will support the many new products we’ll soon release that will go beyond the landing page, including new user acquisition tools for our Customers after they launch. We embraced this opportunity to completely rethink the entire experience and interaction and improve how you build projects.

We think it’s important that you stand out, so we’re announcing LaunchRock Themes to build the webs most robust landing page available. Each of you is building something unique so LaunchRock now gives you the ability to customize your site as you wish. Launching a mobile app? Have a video demo you’d like to show your users? Pick a theme to suit your specific need.
Advanced Code Editor
We feel passionately that all types of users can use LaunchRock, from novice to skilled engineer. One of the greatest discoveries we’ve made since we first launched is how many of our Customers ‘hack’ and improve their LaunchRock site. Before, it was limited and difficult to do, but now with the Advanced Code Editor, we give you access to the codebase so you can build what you want. This extension of Themes brings the advanced user a product that fits all needs, and is a preview of the kind of products that will come from LaunchRock.
Improved Insights
It’s great when you get new users, but it can be frustrating not understanding where they came from. We’re excited to announce Insights, the dashboard that will give you a quick snapshot of your users and how you acquired them. Quickly identify your top evangelists to pinpoint who is your biggest advocate. And by understanding which social channel brings you more users, you can optimize for even stronger performance.
SEO, Additional Fields, Multiple Projects…
We are also able to include repeatedly requested features made by our Customers in this major system upgrade. We now support additional field support in the user registration form, keyword targeting for SEO, multiple project support for those Customers who launch several landing pages, plus many more we’re excited for you to discover along the way.
Ok, Why I’m So Pumped
Quickly, I want to share why I think this is so exciting for the startup community in general. I joined LaunchRock this Summer because I understand how difficult it is to acquire and keep an audience and user base engaged. The next few products we will announce will drastically change how people launch products and startups online. It took a bit of time to get to this point due to the system overhaul, but I’m amazed at how LaunchRock is changing the acquisition landscape we know today. Try out New LaunchRock.
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